"Political Science." . . "Politische Kommunikation" . . "Politische Kommunikation." . "Kultura i stosunki międzynarodowe 1945-." . . "Komunikacja w polityce." . . "POLITICAL SCIENCE International Relations Diplomacy." . . "Communication en politique." . . "Dyplomacja." . . "Komunikacja w stosunkach międzynarodowych 1945-." . . "Diplomatie." . . "Diplomatie" . . . "The book explores the notion of soft power as set of theoretical arguments about power, and as a reflection of how each country perceives what is an increasingly necessary perspective on international relations in an age of ubiquitous global communication flows and encroaching networks of non-state actors. Soft power is discussed a means by which public diplomacy is justified and in the process, reflects arguments for how each state sees what is possible through soft power." . . . . . . "The rhetoric of soft power : public diplomacy in global contexts" . . . . . . . . . . . . . . "The rhetoric of soft power public diplomacy in global contexts" . . . "The rhetoric of soft power public diplomacy in global contexts"@en . . . . . "Electronic books"@en . . "\"The Rhetoric of Soft Power: Public Diplomacy in Global Contexts provides a comparative assessment of public diplomacy and strategic communication initiatives, in order to portray how Joseph Nye's notion of \"soft power\" has translated into context-specific strategies of international influence. The book examines four cases--Japan, Venezuela, China, and the United States--to illuminate the particular significance of culture, foreign publics, and communication technologies for the foreign policy ambitions of each country\"--Provided by publisher."@en . . . "Internationale Politik" . . "Internationale Politik." .