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http://worldcat.org/entity/work/id/1008673924

The moral molecule : the source of love and prosperity

Why are men less faithful than women? Why are some people altruists and others cold-hearted bastards? Why do some businesses succeed while others collapse? In his entertaining and groundbreaking book, Paul Zak uses neuroscience and the fundamentals of economics to answer essential questions about human nature and explore exactly what goodness is.

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  • "Why are men less faithful than women? Why are some people altruists and others cold-hearted bastards? Why do some businesses succeed while others collapse? In his entertaining and groundbreaking book, Paul Zak uses neuroscience and the fundamentals of economics to answer essential questions about human nature and explore exactly what goodness is."@en
  • "A founding neuroeconomics researcher identifies the role of oxytocin in shaping human behavior and relationships, tracing his work throughout the world to explain what his findings reveal about the origins of basic human qualities."@en
  • "A founding neuroeconomics researcher identifies the role of oxytocin in shaping human behavior and relationships, tracing his work throughout the world to explain what his findings reveal about the origins of basic human qualities."
  • ""Philosophy, economics, and biology have rarely been so entertaining." 'Matt Ridley, author of Genome Paul J. Zak's proclivity for taking blood samples has earned him a nickname as the "vampire economist." But his sanguinary habit is backed by his scientifi'c quest: What if there was a master switch for human behavior' On, and people are loving and generous. Off, and they revert to violence and greed. By studying thousands of blood samples, Zak has pinpointed just such a switch: a brain chemical called oxytocin. Sprinting around the globe and into the human brain, 'The Moral Molecule is a dazzling narrative as erudite and entertaining as bestsellers like Flow, Drive, and Why We Love."@en

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  • "Electronic books"@en

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  • "The moral molecule : the source of love and prosperity"@en
  • "The moral molecule : the source of love and prosperity"
  • "The moral molecule : the new science of what makes us good or evil"@en