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http://worldcat.org/entity/work/id/1066539852

I can get it for you retail down and dirty tales from a Canadian ad man

Rick Padulo and his company Padulo Integrated Inc. created vastly successful advertising campaigns for Leon's Furniture, Black's Photography, and Zeller's, among many other businesses. Now one of Canada's top ad men tells the down and dirty tales of how he reshaped the image of the retail industry.

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  • "Rick Padulo and his company Padulo Integrated Inc. created vastly successful advertising campaigns for Leon's Furniture, Black's Photography, and Zeller's, among many other businesses. Now one of Canada's top ad men tells the down and dirty tales of how he reshaped the image of the retail industry."@en
  • ""If you have every worked in or are interested in marketing, advertising, or retail this book is a must read. I Can Get It for You Retail plots a course for success in the real world with the inside scoop on several of the most successful retail marketing / advertising campaigns in Canadian history: Black's is photography, Leon's don't pay a cent event, Zellers because... the lowest price is the law, CIBC seeing beyond, Rexall a pharmacy first. These campaigns demonstrate in real time and real life how Rick's Nine Commandments help create success"--"

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  • "History"@en
  • "History"
  • "Ressources Internet"
  • "Biography"@en
  • "Biography"
  • "Electronic books"@en

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  • "I can get it for you retail down and dirty tales from a Canadian ad man"@en
  • "I can get it for you retail down and dirty tales from a Canadian ad man"
  • "I can get it for you retail : down and dirty tales from a Canadian ad man"