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http://worldcat.org/entity/work/id/1073444

Moderating focus groups a practical guide for group facilitation

Designed specifically for the needs of the focus group moderator, this comprehensive guide covers everything from pre-session participant recruitment to post-session reporting. In addition, the author includes a wealth of advanced and new techniques, such as those for managing group dynamics, energizing a tired group, projective techniques, personality association and position fixing. Extremely practical and well-written, the book includes chapter summaries and a helpful glossary.

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  • "Designed specifically for the needs of the focus group moderator, this comprehensive guide covers everything from pre-session participant recruitment to post-session reporting. In addition, the author includes a wealth of advanced and new techniques, such as those for managing group dynamics, energizing a tired group, projective techniques, personality association and position fixing. Extremely practical and well-written, the book includes chapter summaries and a helpful glossary."@en

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  • "Electronic books"@en
  • "Guide (Descripteur de forme)"
  • "Guide (Descripteur de forme)"@en

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  • "Moderating focus groups : a pratical guide for group facilitation"
  • "Moderating focus groups a practical guide for group facilitation"@en
  • "Moderating focus groups : a practical guide for group facilitation"
  • "Moderating Focus Groups a Practical Guide for Group Facilitation"@en

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