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Gurus on marketing

This is a one-stop guide to the world's most influential writers on marketing. It summarises all the key concepts, theories and frameworks as well as the contribution of most of the world's leading experts.

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  • "This is a one-stop guide to the world's most influential writers on marketing. It summarises all the key concepts, theories and frameworks as well as the contribution of most of the world's leading experts."@en

genre

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  • "Livres électroniques"
  • "Electronic books"@en
  • "History"
  • "Příručky"
  • "Handbooks, manuals, etc"
  • "Aufsatzsammlung"

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  • "Největší představitelé marketingu : jejich hlavní myšlenky, názory a díla : [Peter Drucker, Michael Porter, Tom Peters, Igor Ansoff, Theodore Levitt, Philip Kotler a další]"
  • "Gurus on marketing"@en
  • "Gurus on marketing"
  • "Gurus on Marketing"
  • "大师论营销 = Gurus on marketing"
  • "Největší představitelé marketingu : jejich hlavní myšlenky, názory a díla"
  • "Da shi lun ying xiao = Gurus on marketing"

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