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The Long Tail [Why the Future of Business is Selling Less of More]

From an industry-acknowledged expert, The Long Tail explains the long term value of the provocative new business model pioneered by the likes of Google, Amazon, and many other innovative, Internet-centered companies.

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  • "From an industry-acknowledged expert, The Long Tail explains the long term value of the provocative new business model pioneered by the likes of Google, Amazon, and many other innovative, Internet-centered companies."
  • "From an industry-acknowledged expert, The Long Tail explains the long term value of the provocative new business model pioneered by the likes of Google, Amazon, and many other innovative, Internet-centered companies."@en
  • "The author shows how the future of commerce and culture isn't in hits, the high-volume head of a traditional demand curve, but in what used to be regarded as misses--the endlessly long tail of that same curve."@en
  • "The long tail is an examination of the phenomenon Chris Anderson, the editor-in-chief of Wired magazine, first wrote about in the September 2004 issue in which he presented a powerful truth about the new economics of business in the digital age based on unlimited supply. This is a must-listen for anyone trying to position their companies for a 21st century marketplace, along with being a mind-expanding listen for consumers and producers alike."
  • "The long tail is an examination of the phenomenon Chris Anderson, the editor-in-chief of Wired magazine, first wrote about in the September 2004 issue in which he presented a powerful truth about the new economics of business in the digital age based on unlimited supply. This is a must-listen for anyone trying to position their companies for a 21st century marketplace, along with being a mind-expanding listen for consumers and producers alike."@en
  • "Anderson's premise that Internet-based retailing and personal expression enable much wider variety and more profitable niche markets and, thus, are killing a formerly "hit-driven" culture and retail world is somewhat controversial. (Just Google THE LONG TAIL.) But this audiobook presents the argument well, with much detail and many current (late 2005) examples. Christopher Nissley's reading style fits the content; he's clipped and staccato, like Anderson's writing. His narration is helpful to the listener who prefers not to get bogged down in the theoretical and technical parts of the book. Anderson himself reads the introduction, and there's a brief author interview at the end of Disc 7."@en

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  • "Audiobooks collection"
  • "Sound recordings"@en
  • "Compact discs"
  • "Sound recording"
  • "Audiobooks"@en

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  • "The long tail"
  • "The Long Tail [Why the Future of Business is Selling Less of More]"@en
  • "The Long Tail"
  • "The long tail : why the future of business is selling less of more"
  • "The long tail [why the future of business is selling less of more]"@en
  • "The long tail why the future of business is selling less of more"
  • "The long tail why the future of business is selling less of more"@en

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