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http://worldcat.org/entity/work/id/1385850

Modern marketing strategy

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http://worldcat.org/entity/person/id/2627331713

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"Le marketing en dix-huit textes choisis"
"Le marketing en dix-huit textes choisis. Réunis. par Edward C. Bursk [et] John F. Chapman. Trad. de l'américain par Guy Bardet"
"Le marketing en dix-huit textes choisis : extraits de la Harvard business review"
"Modern marketing strategy"
"Modern marketing strategy"@en
"Modern Marketing Strategy. Edited by Edward C. Bursk ... John F. Chapman. [A reduced photographic reprint of the edition of 1964.]"@en
"Modern Marketing Strategy"
"Le marketing en dix-huit textes choisis : trad. de l'americain par guy bardet"
"Le Marketing en dix-huit textes choisis"
"Modern marketing strategy. Edited by Edward C. Bursk and John F. Chapman"@en

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