"Économie politique." . . "Science économique." . . "Économie industrielle." . . "Industrial organization (Economic theory)" . . "Ingénierie." . . "Economics/Management Science." . . "United States." . . "Innovation/Technology Management." . . "Industrial Organization." . . "Automobile industry and trade United States History." . . "Affaires." . . "Production/Logistics/Supply Chain Management." . . . . . . . . . . "Product variety in automotive industry understanding niche markets in America" . . . "Electronic books"@en . . . . . "Product Variety in Automotive Industry : Understanding Niche Markets in America" . . . . "Product Variety in Automotive Industry Understanding Niche Markets in America" . "Product Variety in Automotive Industry Understanding Niche Markets in America"@en . . . . . . . . . . . . "This book is about the history of product variety in the US automotive industry from the black Ford-T to hot-rodders and easy-riders up to latest trends. It focuses on the dual structure of automotive industry in the United States: on one hand, relatively few and large companies producing cars that apparently achieve a degree of market power through product differentiation, and on the other hand, a relatively small niche market with distinct and smaller producers offering specialty equipment to enhance the performance, appearance, and handling of vehicles. The book presents novel results from an in-depth study with implications for both economic theory and the management of product variety." . "This book is about the history of product variety in the US automotive industry from the black Ford-T to hot-rodders and easy-riders up to latest trends. It focuses on the dual structure of automotive industry in the United States: on one hand, relatively few and large companies producing cars that apparently achieve a degree of market power through product differentiation, and on the other hand, a relatively small niche market with distinct and smaller producers offering specialty equipment to enhance the performance, appearance, and handling of vehicles. The book presents novel results from an in-depth study with implications for both economic theory and the management of product variety."@en . . . . . . "This book is about the history of product variety in the US automotive industry from the black Ford-T to hot-rodders and easy-riders up tolatest trends.It focuses onthe dual structure of automotive industry inthe United States: onone hand,relatively few and large companies producing cars that apparently achieve a degree of market power throughproductdifferentiation, andon the other hand, a relatively small niche market with distinct and smaller producers offering specialty equipment to enhance the performance, appearance, and handling of vehicles. The book presents novel results from an in-depth studywith implications for both economic theory and the management of product variety." . . "Product Variety in Automotive Industry : understanding Niche Markets in America" . . . "History"@en . "History" . . . . "Online-Publikation" . . "Product variety in automotive industry : understanding niche markets in America"@en . "Product variety in automotive industry : understanding niche markets in America" . "Ressources Internet" . . . . "BUSINESS & ECONOMICS / Industries / General" . . "Automobile industry and trade." . . "Automotive Engineering." . . "Automobiles Industrie et commerce États-Unis histoire." . . "Automobiles Industrie et commerce États-Unis Histoire." . "Market Research." . . "Engineering." . . "Economics." . .