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http://worldcat.org/entity/work/id/15009013

Advertising as communication

Advertising is a form of communication that constantly impinges on our daily lives, yet we are often unaware of its more subtle form of persuasion, or of the extent to which it manipulates our (consumer) culture. This book sets out to examine advertising as a form of communication in contemporary society and also places it in its wider cultural and economic context.

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  • "Advertising is a form of communication that constantly impinges on our daily lives, yet we are often unaware of its more subtle form of persuasion, or of the extent to which it manipulates our (consumer) culture. This book sets out to examine advertising as a form of communication in contemporary society and also places it in its wider cultural and economic context."@en
  • "As consumers, we all encounter advertising as part of our daily lives. However we are often unaware of its more subtle form of persuasion. This book examies advertising in modern society and also views its cultural and economic impact."
  • "As consumers, we all encounter advertising as part of our daily lives. However we are often unaware of its more subtle form of persuasion. This book examies advertising in modern society and also views its cultural and economic impact."@en
  • "Book shows how advertising Manipulates consumer culture."
  • "Advertising is a form of communication that constantly impinges on our daily lives, yet we are often unaware of its more subtle form of persuasion, or of the extent to which it manipulates our (consumer) culture. This book sets out to examine advertising."@en

genre

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  • "Electronic books"
  • "Electronic books"@en
  • "Ressources Internet"

name

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  • "Advertising as communication"
  • "Advertising as communication"@en
  • "İletişim olarak reklamcılık"@tr
  • "İletişim olarak reklamcılık"
  • "Advertising as Communication"@en
  • "Advertising as communications"
  • "Advertising as Communication"
  • "Ē diaphēmisē ōs epikoinōnia"

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