"Stratégie de marketing." . . . "Wiley international encyclopedia of marketing"@en . "Wiley international encyclopedia of marketing" . . . "Encyclopédies" . . . . . . . "With entries from hundreds of global experts, this is one of the premier marketing reference resources available worldwide."@en . "With entries from hundreds of global experts, this is one of the premier marketing reference resources available worldwide." . . "International encyclopedia of marketing"@en . "International encyclopedia of marketing" . . "Ressources Internet" . . . "Enzyklopädie" . . . "Online-Publikation" . "Encyclopedias"@en . "Encyclopedias" . . "Provides scholars and professionals with an international guide to marketing concepts and applications."@en . . . "Electronic books"@en . . . . . . . . . . . . . . . . . "Encyclopedieën (vorm)"@en . "Encyclopedieën (vorm)" . . . . . . . . . "Encyclopedia of marketing" . "John Wiley & Sons." . . "Marketing." . . "Wiley Online Library (Service en ligne)" . . "Recherche en marketing." . . . . "Publicité." . . "Marketing [Encyclopedias]" . . "Comportement du consommateur." . . "Marketing international." . . "Gestion de produits." . . "Marketing Encyclopédies." . .