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Predictably irrational the hidden forces that shape our decisions

Are we making smart rational decisions or are we predictably irrational when it comes to purchasing items? Why do we seem to act frugally yet overpay and overvalue the things we own? Behavioral economist Dan Ariely examines the decisions we make, and shows that our decision making is predictably irrational.

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  • "Are we making smart rational decisions or are we predictably irrational when it comes to purchasing items? Why do we seem to act frugally yet overpay and overvalue the things we own? Behavioral economist Dan Ariely examines the decisions we make, and shows that our decision making is predictably irrational."@en
  • "Why do our headaches persist after taking a one-cent aspirin but disappear when we take a 50-cent aspirin? Why does recalling the Ten Commandments reduce our tendency to lie, even when we couldn't possibly be caught? Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup? Why do we go back for second helpings at the unlimited buffet, even when our stomachs are already full? And how did we ever start spending $4.15 on a cup of coffee when, just a few years ago, we used to pay less than a dollar? When it comes to making decisions in our lives, we think we're in control. We think we're making smart, rational choices. But are we? In a series of illuminating, often surprising experiments, MIT behavioral economist Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. Blending everyday experience with groundbreaking research, Ariely explains how expectations, emotions, social norms, and other invisible, seemingly illogical forces skew our reasoning abilities."@en
  • "When it comes to making decisions in our lives, we think we're in control. We think we're making smart, rational choices.... Blending everyday experience with groundbreaking research, [this book] explains how expectations, emotions, social norms, and other invisible, seemingly illogical forces skew our reasoning abilities.... [It] explains how to break through these systematic patterns of thought to make better decisions. -Dust jacket."
  • "An evaluation of the sources of illogical decisions explores the reasons why irrational thought often overcomes level-headed practices, offering insight into the structural patterns that cause people to make the same mistakes repeatedly."

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  • "Audiobooks"
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  • "Predictably irrational the hidden forces that shape our decisions"@en
  • "Predictably irrational the hidden forces that shape our decisions"
  • "Predictably irrational"@en
  • "Predictably irrational : the hidden forces that shape our decisions"