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http://worldcat.org/entity/work/id/2410477259

Marketing and consumer behavior : concepts, methodologies, tools, and applications

"This book explores cutting-edge advancements in marketing strategies as well as the development and design considerations integral to the successful analysis of consumer trends, including both in-depth case studies and theoretical discussions"--

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  • ""This book explores cutting-edge advancements in marketing strategies as well as the development and design considerations integral to the successful analysis of consumer trends, including both in-depth case studies and theoretical discussions"--"@en
  • ""This book explores cutting-edge advancements in marketing strategies as well as the development and design considerations integral to the successful analysis of consumer trends, including both in-depth case studies and theoretical discussions"--"
  • ""This book explores cutting-edge advancements in marketing strategies as well as the development and design considerations integral to the successful analysis of consumer trends, including both in-depth case studies and theoretical discussions"--Provided by publisher."@en

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  • "Electronic books"@en

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  • "Marketing and consumer behavior : concepts, methodologies, tools, and applications"@en
  • "Marketing and consumer behavior : concepts, methodologies, tools, and applications"

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