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The innovator's dilemma : the revolutionary nataional bestseller that changed the way we do business /

"In this revolutionary bestseller, innovation expert Clayton M. Christensen says outstanding companies can do everything right and still lose their market leadership--or worse, disappear altogether. And not only does he prove what he says, but he tells others how to avoid a similar fate. Focusing on "disruptive technology," Christensen shows why most companies miss out on new waves of innovation. Whether in electronics or retailing, a successful company with established products will get pushed aside unless managers know when to abandon traditional business practices. Using the lessons of successes and failures from leading companies, The Innovator's Dilemma presents a set of rules for capitalizing on the phenomenon of disruptive innovation. Find out: When it is right not to listen to customers. When to invest in developing lower-performance products that promise lower margins. When to pursue small markets at the expense of seemingly larger and more lucrative ones. Sharp, cogent, and provocative, The Innovator's Dilemma is one of the most talked-about books of our time--and one no savvy manager or entrepreneur should be without"--

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  • ""In this revolutionary bestseller, innovation expert Clayton M. Christensen says outstanding companies can do everything right and still lose their market leadership--or worse, disappear altogether. And not only does he prove what he says, but he tells others how to avoid a similar fate. Focusing on "disruptive technology," Christensen shows why most companies miss out on new waves of innovation. Whether in electronics or retailing, a successful company with established products will get pushed aside unless managers know when to abandon traditional business practices. Using the lessons of successes and failures from leading companies, The Innovator's Dilemma presents a set of rules for capitalizing on the phenomenon of disruptive innovation. Find out: When it is right not to listen to customers. When to invest in developing lower-performance products that promise lower margins. When to pursue small markets at the expense of seemingly larger and more lucrative ones. Sharp, cogent, and provocative, The Innovator's Dilemma is one of the most talked-about books of our time--and one no savvy manager or entrepreneur should be without"--"
  • ""In this revolutionary bestseller, innovation expert Clayton M. Christensen says outstanding companies can do everything right and still lose their market leadership--or worse, disappear altogether. And not only does he prove what he says, but he tells others how to avoid a similar fate. Focusing on "disruptive technology," Christensen shows why most companies miss out on new waves of innovation. Whether in electronics or retailing, a successful company with established products will get pushed aside unless managers know when to abandon traditional business practices. Using the lessons of successes and failures from leading companies, The Innovator's Dilemma presents a set of rules for capitalizing on the phenomenon of disruptive innovation. Find out: When it is right not to listen to customers. When to invest in developing lower-performance products that promise lower margins. When to pursue small markets at the expense of seemingly larger and more lucrative ones. Sharp, cogent, and provocative, The Innovator's Dilemma is one of the most talked-about books of our time--and one no savvy manager or entrepreneur should be without"--"@en
  • "Examines how companies can create a balance between marketing cutting-edge technology and anticipating customer demand."
  • "The Innovator's Dilemma shows why good management often turns out to be all wrong - and what to do about it."
  • "This book takes the radical position that great companies can fail precisely because they do everything right. It demonstrates why outstanding companies that had their competitive antennae up, listened astutely to customers, and invested aggressively in new technologies still lost their market leadership when confronted with disruptive changes in technology and market structure. And it tells how to avoid a similar fate. Using the lessons of successes and failures of leading companies, The Innovator's Dilemma presents a set of rules for capitalizing on the phenomenon of disruptive innovation. These principles will help managers determine when it is right not to listen to customers, when to invest in developing lower-performance products that promise lower margins, and when to pursue small markets at the expense of seemingly larger and more lucrative ones."@en

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  • "Electronic books."@en
  • "Livres électroniques."

http://schema.org/name

  • "The innovator's dilemma : the revolutionary nataional bestseller that changed the way we do business /"@en
  • "The innovator's dilemma when new technologies cause great firms to fail"
  • "The Innovator's dilemma : when new technologies cause great firms to fail /"
  • "The innovatorʼs dilemma : the revolutionary national bestseller that changed the way we do business /"
  • "The innovator's dilemma : the revolutionary book that will change the way we do business /"
  • "The innovator's dilemma : the revolutionary book that will change the way we do business /"@en
  • "The innovator's dilemma : When new technologies cause great firms to fail"
  • "The innovator's dilemma : When new technologies cause great firms to fail."
  • "The innovator's dilemma : when new technologies cause great firms to fail."
  • "The innovator's dilemma /"
  • "The Innovator's Dilemma The Revolutionary National Bestseller That Changed the Way We Do Business"@en
  • "The innovator's dilemma : the revolutionary national bestseller that changed the way we do business /"
  • "The innovator's dilemma : the revolutionary national bestseller that changed the way we do business /"@en
  • "The innovator's dilemma."
  • "The innovator's dilemma when new technologies cause great firms to fail /"
  • "The innovator's dilemma when new technologies cause great firms to fail /"@en
  • "The innovator's dilemma : when new technologies cause great firms to fail /"@en
  • "The innovator's dilemma : when new technologies cause great firms to fail /"

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