. . "Vermarktung." . . "Self." . . . "Electronic books" . "An ongoing topic of debate in our times is how exactly the media affects the public. Hakanen analyzes that debate as it has developed in media effects research in order to reveal the changes from a modern to a postmodern self." . . . . . . . . . "Branding the teleself media effects discourse and the changing self" . "Branding the teleself media effects discourse and the changing self"@en . . . . . . . . . . . . . . . . "Branding the teleself : media effects discourse and the changing self" . . . . . . "SOCIAL SCIENCE / Media Studies" . . "Comunicazioni di massa Aspetti psicologici." . . "Sé nelle comunicazioni di massa." . . "Medien." . . "Médias Aspect social." . . "Mass media Social aspects." . . "Selbst." . . "Soi." . . "Comunicazioni di massa Aspetti sociali." . .