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The future of power

<DIV>The influential policy thinker who coined the term "soft power" examines the changing nature of power since the Cold War, the new ways in which it is exercised, and how those changes impact America's role in the world</DIV>

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  • "<DIV>The influential policy thinker who coined the term "soft power" examines the changing nature of power since the Cold War, the new ways in which it is exercised, and how those changes impact America's role in the world</DIV>"@en
  • "Joseph S. Nye, Jr. prende in esame le trasformazioni, le innovazioni, le tecnologie e le nuove relazioni che definiranno il potere del Ventunesimo secolo. E mostra come nell'era digitale le strategie debbano includere ben più che la potenza militare: le informazioni un tempo riservate ai governi sono oggi disponibili per il consumo di massa e a chiunque può bastare un click per sferrare cyberattacchi direttamente dalla propria casa. Questo libro analizza i diversi tipi di potere, la transizione tra Stati in ascesa e in declino, ed esplora la diffusione del potere dagli Stati agli attori non statali. La forza di una nazione dipenderà dalla capacità di navigare i canali informativi del ciberspazio e controllare le narrazioni che influenzano l'opinione pubblica."
  • "In the era of Kennedy and Khrushchev, power was expressed in terms of nuclear missiles, industrial capacity, numbers of men under arms, and tanks lined up ready to cross the plains of Eastern Europe. By 2010, none of these factors confer power in the same way: industrial capacity seems an almost Victorian virtue, and cyber threats are wielded by non-state actors. Politics changed, and the nature of power--defined as the ability to affect others to obtain the outcomes you want--had changed dramatically. Power is not static; its story is of shifts and innovations, technologies and relationships. Joseph Nye is a long-time analyst of power and a hands-on practitioner in government. Many of his ideas have been at the heart of recent debates over the role America should play in the world: his concept of "soft power" has been adopted by leaders from Britain to China; "smart power" has been adopted as the bumper-sticker for the Obama Administration's foreign policy. This book is the summation of his work, as relevant to general readers as to foreign policy specialists. It is a vivid narrative that delves behind the elusive faces of power to discover its enduring nature in the cyber age."
  • "The influential policy thinker who coined the term "soft power" examines the changing nature of power since the Cold War, the new ways in which it is exercised, and how those changes impact America's role in the world."@en

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  • "Nonfiction"
  • "Electronic books"@en
  • "Electronic resource"@en

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  • "The future of power"
  • "The future of power"@en
  • "Будущее власти"
  • "Budushchee vlasti"
  • "Future of Power"@en
  • "Smart power"@it
  • "Smart power"
  • "The future power"

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