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http://worldcat.org/entity/work/id/38927261

Channel management

You can take a product to market, but can you make it sell? Channel Management covers key channel management techniques, from deciding the mix and ensuring customer focus to monitoring performance and channel innovation. Examples and lessons from benchmark companies, including Sharp and Sanwa and ideas from the smartest thinkers.

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http://schema.org/description

  • "You can take a product to market, but can you make it sell? Channel Management covers key channel management techniques, from deciding the mix and ensuring customer focus to monitoring performance and channel innovation. Examples and lessons from benchmark companies, including Sharp and Sanwa and ideas from the smartest thinkers."@en

http://schema.org/genre

  • "Case studies"
  • "Electronic books"@en

http://schema.org/name

  • "Channel management"@en
  • "Channel management"
  • "Channel Management"@en