Linked Data Explorerhttp://worldcat.org/entity/work/id/430332631
Prophesy
This segment from a telecourse looks behind the scenes of the marketing research firm Preview House. Shows how market researchers help firms gather data that will assist them in formulating their marketing mix.
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http://schema.org/description
- "This segment from a telecourse looks behind the scenes of the marketing research firm Preview House. Shows how market researchers help firms gather data that will assist them in formulating their marketing mix."@en
- "Discusses the marketing research for the Disney cable channel."@en
- "Shows how professional market researchers follow a market research plan to help firms gather data that will help them formulate their marketing mix."
- "The Disney channel in a cable network demonstrates how important market research is to epitimize its performance in the cable industry."@en
- "This program looks behind the scenes of a marketing research firm and shows how professional, problem oriented market researchers follow a well-designed marketing research plan to help firms gather data that will be used to help formulate their marketing mix. Students learn how different research results directly affect the marketing mix, as well as trace the steps of the marketing research process."@en
- "This segment from a telecourse looks behind the scenes of the marketing research firm Preview House. Shows how market researchers help firms gather data that will assist them in formulating their marketing mix. Disney Television Channel is used as a case study."@en
- "This segment from a telecourse looks behind the scenes of the marketing research firm Preview House. Shows how market researchers help firms gather data that will assist them in formulating their marketing mix. Disney Television Channel is used as a case study."
- "Follows the steps of a marketing research project conducted by ASI Market Research for the Disney Channel. Shows how ASI designs a plan to help Disney gather data on which to base its advertising campaigns."@en
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