WorldCat Linked Data Explorer

http://worldcat.org/entity/work/id/496283478

An overview of the public relations function

"This book provides an executive review of the field of public relations with a focus on what managers need to know in order to master the function quickly and effectively. Throughout the text, we integrate the academic with the professional by asking, how can an executive use this knowledge to make the most of the public relations function, department, and initiatives in order to help their whole organization be successful?"--Abstract from book.

Open All Close All

http://schema.org/description

  • ""This book provides an executive review of the field of public relations with a focus on what managers need to know in order to master the function quickly and effectively. Throughout the text, we integrate the academic with the professional by asking, how can an executive use this knowledge to make the most of the public relations function, department, and initiatives in order to help their whole organization be successful?"--Abstract from book."@en
  • "This book provides an executive review of the field of public relations with a focus on what managers need to know in order to master the function quickly and effectively. Throughout the text, we integrate the academic with the professional by asking, how can an executive use this knowledge to make the most of the public relations function, department, and initiatives in order to help their whole organization be successful?"@en
  • "This book provides an executive overview of the field of public relations with a focus on what managers need to know to master the function quickly and effectively."

http://schema.org/genre

  • "Electronic books"@en
  • "Electronic books"
  • "Guide (Descripteur de forme)"
  • "Ressource Internet (Descripteur de forme)"
  • "Livre électronique (Descripteur de forme)"

http://schema.org/name

  • "An overview of the public relations function"@en
  • "An overview of the public relations function"
  • "An Overview of the Public Relations Function"