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Web Marketing For Dummies

Claim your space in the online marketplace!. Develop a plan, build a marketing-effective site, and create word-of-Web campaigns. Launching a Web site for your product or service does not automatically ensure sales success. This book provides the know-how for creating a solid Web marketing plan, including how to build a site that draws and keeps visitors.

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  • "marketing sur Internet pour les nuls"
  • "Web marketing"@en
  • "Web marketing"

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description

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  • "Claim your space in the online marketplace!. Develop a plan, build a marketing-effective site, and create word-of-Web campaigns. Launching a Web site for your product or service does not automatically ensure sales success. This book provides the know-how for creating a solid Web marketing plan, including how to build a site that draws and keeps visitors."@en
  • "Get the latest tools and trends in web marketing with this new edition of a bestseller. The rapidly changing landscape of web marketing requires those in the field to quickly adopt new technologies as they emerge. This updated edition provides the basics that every web marketer needs to know, including how to create web properties, exploit search engine optimization (SEO), and create effective e-mail campaigns. This new edition offers a broad revision in order for the content to catch up to the latest tools and trends in web marketing.This fun-but-straightforward guide explores trends in search engine, mobile, location-based, and consumer site marketing and examines ways to maximize success by analyzing results, avoiding legal issues, and keeping everything fresh and exciting. Reflects current marketing trends. Explores social media and mobile marketing and offers insight into creating an effective landing page and retaining customers. Guides you through creating a marketing plan, adjusting already-existing marketing materials for the web, and building an online presence. Details ways to maximize the potential of SEO, e-mail campaigns, online advertising, blogging, e-commerce tools, and more. Provides valuable advice for avoiding common mistakes and ways to liven up web marketing plans. Web Marketing For Dummies, 3rd Edition has expanded its coverage so you can expand your web marketing reach."@en
  • "Demonstrates tools and techniques for developing an effective Web marketing plan and increasing Web site traffic, including tips on how to take advantage of guerrilla marketing and maximize marketing dollars."
  • "This book covers defining your market and working out your plan, building an effective website, maximizing search engine marketing, going mobile, reaching customers through Facebook and Twitter, and more."
  • "Get the latest tools and trends in web marketing with this new edition of a bestsellerThe rapidly changing landscape of web marketing requires those in the field to quickly adopt new technologies as they emerge. This updated edition provides the basics that every web marketer needs to know, including how to create web properties, exploit search engine optimization (SEO), and create effective e-mail campaigns. This new edition offers a broad revision in order for the content to catch up to the latest tools and trends in web marketing. This fun-but-straightforward guide explores trends in search."@en
  • "Présentation des dernières innovations en matière de e-marketing, de nouvelles pratiques à l'heure des technologies de l'information et de la communication. Elaboration de campagnes sur le web, utilisation de sites, animation de blogs, mise en place de newsletters ou de e-mailings. Des stratégies investissant l'Internet."
  • "This guide helps you apply your marketing knowledge to the Web world, taking you on the path to online marketing success. In this book you'll find out how to use online tools to spread your marketing message; establish a strong Web presence; promote your site with e-mail marketing, search engine optimization, pay-per-click, and social networking tools; and measure your marketing success."@en

genre

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  • "Livres électroniques"
  • "Guide (Descripteur de forme)"
  • "Electronic books"
  • "Electronic books"@en
  • "vejledninger"

name

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  • "Le marketing sur Internet pour les nuls"
  • "Web Marketing For Dummies"@en
  • "Web Marketing For Dummies"
  • "Le marketing sur Internet"
  • "Web marketing for dummies"
  • "Web marketing for dummies"@en

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