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"Business Driven Information Systems story: Business Driven Information Systems discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion first addresses the business needs and then addresses the technology that supports those needs. This text provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, finance, human resources, accounting, or virtually any other business discipline. Business Driven Information Systems is designed to give students the ability to understand how information technology can be a point of strength for an organization."
"This book took the US market by storm in its first edition thanks to cutting edge content and an unparalleled range of technical resources. Australian and New Zealand academics have optimised the text for the global and local environment whilst retaining its content and technology strengths. The Baltzan and Phillips approach firstly discusses various business initiatives and secondly outlines how technology supports those initiatives. The premise for this unique approach is that business initiatives drive technology choices in a corporation. This approach takes difficult and often intangible MIS concepts and applies them using a hands-on approach to reinforce the concepts. BDIS provides the foundation that will enable students to achieve excellence in business whether they major in operations management, manufacturing, sales or marketing. BDIS is designed to give students the ability to understand how information technology can be a point of strength in an organisation."
""Business driven information systems, 4e discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion first addresses the business needs and then addresses the technology that supports those needs. This updated edition provides the foundation that will enable students to achieve excellence in business through its updated case studies, closing cases, technology plug-ins, expanded IT topics, and new project management content. Business Driven Information Systems is designed to give students the ability to understand how information technology can be a point of strength for an organization, and McGraw-Hill's online learning and assessment solution, Connect MIS, helps students apply this knowledge." --Publisher description."

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"Electronic books"@en
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"Business driven information systems"
"Business driven information systems"@en
"Business driven information systems Student CD-ROM"@en
"Systèmes d'information de gestion"
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"Business-driven information systems"

workExample

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