Konsumenci preferencje podręczniki akademickie.
Motivation, Études de (Marketing) Guides, manuels, etc.
Potrošniki Vedenje Psihologija potrošnikov Subkultura Učbeniki za visoke šole.
Motivación Investigación (Mercadotecnia)
Video guide
Consumer behaviour
Comportamiento del consumidor : quinta edición
This book explores how the examination and application of consumer behavior is central to the planning, development, and implementation of marketing strategies. This text bring Concepts to life with New Cases and End-of-chapter Cases: Not only have several new cases been added throughout this edition, but two additional cases also appear at the end of every chapter. These new end-of-chapter cases show students the real-life application of the concepts just covered so that they can see how real companies use consumer behavior to create marketing strategies. This text has global coverage: Discussions and examples appear throughout the text demonstrating the importance of cultural differences in both domestic and multinational marketing, enabling students to understand the dynamics of cultural differences.
Consumer behavior = Xiao fei zhe xing wei xue
Comportamiento del consumidor
Consumer behavior
Consumer behavior : instructor's manual
Matériel didactique (Descripteur de forme)
Lehrbuch
Ben shu nei rong bao gua : xue xi yan jiu xiao fei zhe xing wei de bei jing zhi shi he fang fa ; tao lun le ge ti de xiao fei zhe de xing wei te dian ; tao lun she hui he wen hua huan jing dui xiao fei zhe xing wei de ying xiang ; tao lun le xiao fei zhe shi ru he zhi ding gou mai jue ce de.
Consumidor
Instructor's manual
Electronic books
This textbook discusses basic consumer behavior, research findings, and applied marketing examples.
Instructor's manual & video guide, consumer behavior
Consumer behavior : test item file
Xiao fei zhe xing wei xue
Consumer behavior : fifth edition
Investigación motivacional (Mercadotecnia)
Consommateurs Comportement Cas, Études de.
Ivestigación motivacional (Mercadotecnia)
Motivation, Études de (Marketing) Cas, Études de.
Motivación (Mercadotecnia) Investigación.
Consommateurs Comportement Problèmes et exercices.
Études de motivation (Marketing) Cas, Études de.
Marketing Strategija Tržno komuniciranje.
Motivacion (Mercadotecnia) Investigaciones.
Motivación (Mercadotecnia) Investigaciones.
Études de motivation (Marketing) Problèmes et exercices.
Consommateurs Comportement Guides, manuels, etc.
Motivation, Études de (Marketing) Problèmes et exercices.
Consommateurs Comportement Études de cas.
Études de motivation (Marketing) Guides, manuels, etc.
Tržno komuniciranje Marketing Potrošništvo.