Hedrick Smith narrates this study of presidential power and the difference between running a successful presidential campaign and the actual process of governing. Shows how the art of image and media management has become a hallmark of presidential strength. Reveals that the selection of appropriate photo opportunities and broadcasting details has become almost as important as state negotiations. The establishment of a short, clear agenda that plays on the nightly news overshadows the creation of working coalitions. This combination of factors is shown as a stumbling block in the creation of substantive legislation and policies and as a manipulation of public opinion.
"What is the power of the President? What is the difference between running a successful Presidential campaign and the actual process of governing? Has the art of image and media management became a hallmark of Presidential strength? This program reveals that the selection of appropriate photo opportunities and other broadcasting details has become almost as important as state negotiations. The establishment of a short, clear agenda that plays on the nightly news overshadows the creation of working coalitions. This combination of factors is shown as a stumbling block in the creation of substantive legislation and policies."
"Hedrick Smith narrates this study of presidential power and the difference between running a successful presidential campaign and the actual process of governing. Shows how the art of image and media management has become a hallmark of presidential strength. Reveals that the selection of appropriate photo opportunities and broadcasting details has become almost as important as state negotiations. The establishment of a short, clear agenda that plays on the nightly news overshadows the creation of working coalitions. This combination of factors is shown as a stumbling block in the creation of substantive legislation and policies and as a manipulation of public opinion."
"Hedrick Smith narrates this study of presidential power and the difference between running a successful presidential campaign and the actual process of governing. Shows how the art of image and media management has become a hallmark of presidential strength. Reveals that the selection of appropriate photo opportunities and broadcasting details has become almost as important as state negotiations. The establishment of a short, clear agenda that plays on the nightly news overshadows the creation of working coalitions. This combination of factors is shown as a stumbling block in the creation of substantive legislation and policies and as a manipulation of public opinion."@en
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