"BUSINESS & ECONOMICS / Public Relations" . . "Political participation." . . "Political participation" . "Relations publiques." . . "Soziale Bewegung." . . . . "Public Relations as Activism Postmodern Approaches to Theory & Practice"@en . . . . "Public relations as activism : postmodern approaches to theory & practice"@en . "Public relations as activism : postmodern approaches to theory & practice" . . . . . . . . . . . . . . . "Public Relations As Activism Postmodern Approaches to Theory & Practice" . "This volume applies postmodern theory to public relations, providing an alternative lens to public relations theory and practice and developing public relations theory within the context of postmodernism." . "This volume applies postmodern theory to public relations, providing an alternative lens to public relations theory and practice and developing public relations theory within the context of postmodernism."@en . . . . . . . . . . . . . . "This volume applies postmodern theory to public relations, providing an alternative lens to public relations theory and practice and developing public relations theory within the context of postmodernism. Author Derina Holtzhausen focuses on two key issues and their application to public relations theory and practice: the postmodernization of society, and the possibilities postmodern theories offer to explain and understand public relations practice in today's changing society. Holtzhausen's argument is that existing theory should be evaluated from a postmodern perspective to determine its applicability to postmodernity. Utilizing practitioner perspectives throughout the volume, she explores the practice of public relations as a form of activism. -- Back Cover." . "Electronic books"@en . "Electronic books" . "This volume applies postmodern theory to public relations, providing an alternative lens to public relations theory and practice and developing public relations theory within the context of postmodernism. Author Derina Holtzhausen focuses on two key issues and their application to public relations theory and practice: the postmodernization of society, and the possibilities postmodern theories offer to explain and understand public relations practice in today's changing society. Holtzhausen's argument is that existing theory should be evaluated from a postmodern perspective to determine its applicability to postmodernity. Utilizing practitioner perspectives throughout the volume, she explores the practice of public relations as a form of activism. -- Back Cover."@en . . . "Public relations as activism postmodern approaches to theory & practice" . . "Public relations as activism postmodern approaches to theory & practice"@en . . "Public relations as activism"@en . "Public relations as activism" . . . . . "Politieke participatie." . . "Mouvements sociaux." . . "Postmodernisme." . . "Sociale bewegingen." . . "Mouvement social." . . "Politische Beteiligung." . . "Public relations." . . "Public relations" . "Postmoderne." . . "Postmoderne" . "Bedrijfsvoorlichting." . . . . "Öffentlichkeitsarbeit." . . "Öffentlichkeitsarbeit" . "Social movements." . . "Social movements" . "Participation politique." . .