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http://worldcat.org/entity/work/id/792888486

Pitch perfect communicating with traditional and social media for scholars, researchers, and academic leaders /

How do you get yourself heard amid the volume of news and information in today's 24-hour news cycle, and get your message across in an environment where blogs and Twitter vie with traditional media? Bill Tyson shows you how to undertake early and thoughtful communications planning, understand the needs and workings of the media, both traditional and digital, and tell your story in a way that will capture your audience.

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http://schema.org/description

  • "How do you get yourself heard amid the volume of news and information in today's 24-hour news cycle, and get your message across in an environment where blogs and Twitter vie with traditional media? Bill Tyson shows you how to undertake early and thoughtful communications planning, understand the needs and workings of the media, both traditional and digital, and tell your story in a way that will capture your audience."@en

http://schema.org/genre

  • "Electronic books."@en
  • "Livres électroniques."

http://schema.org/name

  • "Pitch perfect : communicating with traditional and social media for scholars, researchers, and academic leaders /"
  • "Pitch perfect communicating with traditional and social media for scholars, researchers, and academic leaders /"
  • "Pitch perfect communicating with traditional and social media for scholars, researchers, and academic leaders /"@en