"Coût-efficacité Guides, manuels, etc." . . "Marketingpolitik" . . "Customer services / bicssc." . . "Customer services." . . "Customer services" . "Création de valeur." . . "Electronic books." . . "Kundenwert" . . "Préférence du consommateur." . . "Business and Management" . . "Business and Management." . "Produits commerciaux Différenciation Guides, manuels, etc." . . "Innovation" . . "Kundenzufriedenheit" . . "Business strategy." . . "Business strategy" . "Marketing stratégique." . . "Analyse de la valeur." . . "Produktdifferenzierung" . . . . "Dussart, Christian" . . "Consommateurs Comportement Guides, manuels, etc." . . "Business and Management / eflch." . . "Valeur Guides, manuels, etc." . . "Geschäftsmodell" . . "Marketing Guides, manuels, etc." . . . . . "Creative Cost-Benefits Reinvention" . "Electronic books" . "Electronic books"@en . . . . . . . . . "Electronic resource"@en . . . . "Creative cost-benefits reinvention : How to reverse commoditization hell in the age of customer capitalism" . . . . . . . . . . . "Elektronisches Buch" . . . . . . . . "\"Permanent and creative business model reinvention is imperative to a successful business. This book is unique because it presents a fully integrated process on business reinvention, from analysis to action. Cost cutting and customer value creation are fully reconciled. Without question, it is a must-read roadmap to apply in every sector and in every business!\" - Professor JC Larreche, INSEAD, Author of The Momentum Effect \"In our more than changing times, the process of reinventing a business model is complex to figure out and even more so difficult to implement. This book stands out as it brings an enlightened view on the end-to-end approach for doing so. Dussart presents innovative and practical recommendations to create and capture cost-benefits value, across all sectors of activity. It is a fantastic contribution and, as such, a must-read to face adversity and reverse the tide of commoditization!\" - Philippe Mauchard, Professor, Solvay Brussels School of Economics and Management." . . . . . . . . . . "Creative cost-benefits reinvention how to reverse commoditization hell in the age of customer capitalism" . . . "Creative cost-benefits reinvention how to reverse commoditization hell in the age of customer capitalism"@en . . . . . . . "Creative cost-benefits reinvention : how to reverse commoditization hell in the age of customer capitalism" . . . . "Creative cost-benefits reinvention : how to reverse commodization hell in the age of customer capitalism" . . . . . . . . . . . "This book puts the commoditization phenomenon under the microscope, laying out an economic analysis, followed by solutions and strategic recommendations. Using concrete examples this book will help to change businesses approach by acting not only on the economic analysis presented, but also on the diagnosis of commoditization and the recommendations for creation of customer value. The common thread throughout this approach is the obsession with customer satisfaction, the search for a fair balance between the long and short term, and the will to reinvent business models by harnessing innovation." . . "This book puts the commoditization phenomenon under the microscope, laying out an economic analysis, followed by solutions and strategic recommendations. Using concrete examples this book will help to change businesses approach by acting not only on the economic analysis presented, but also on the diagnosis of commoditization and the recommendations for creation of customer value. The common thread throughout this approach is the obsession with customer satisfaction, the search for a fair balance between the long and short term, and the will to reinvent business models by harnessing innovation."@en . "Creative cost-benefits reinvention How to reverse commoditization hell in the age of customer capitalism" . "Creative cost-benefits reinvention How to reverse commoditization hell in the age of customer capitalism"@en . . . "Business strategy / bicssc." . . "Différentiation de produits." . . "BUSINESS & ECONOMICS Insurance Risk Assessment & Management." . . "BUSINESS & ECONOMICS" . .