WorldCat Linked Data Explorer

Turtle N-Triple JSON-LD RDF/XML HTML Contact Us Home

http://worldcat.org/entity/work/id/793465019

Listening to the voice of the market : how to increase market share and satisfy current customers

Focuses on the voice of the market (VOM) instead of the much more limiting voice of the customer (VOC). This book states that the voice of the market focuses not only on the needs of its customers, but also on those belonging to customers across other organizations in addition to one's own.

Open All Close All

type

about

http://schema.org/about

contributor

creator

description

http://schema.org/description

  • "Focuses on the voice of the market (VOM) instead of the much more limiting voice of the customer (VOC). This book states that the voice of the market focuses not only on the needs of its customers, but also on those belonging to customers across other organizations in addition to one's own."@en
  • "Typically, when companies want to improve their products, they go to their customers. But why not reach further and explore the entire market? In this eye-opening book, Eric Reidenbach goes beyond the ""voice of the customer"" that so many consultants talk about to introduce you to a groundbreaking concept: the Voice of the Market. Like most business people in this global marketplace, you are searching for that edge that will help you increase market share. In this book, Dr. Reidenbach, teaches you how to identify, and capture the Voice of the Market and then use that data and a new understand."

genre

http://schema.org/genre

  • "Electronic books"@en
  • "Electronic books"
  • "Livres électroniques"

name

http://schema.org/name

  • "Listening to the voice of the market how to increase market share and satisfy current customers"
  • "Listening to the voice of the market : how to increase market share and satisfy current customers"
  • "Listening to the voice of the market : how to increase market share and satisfy current customers"@en
  • "Listening to the Voice of the Market How to Increase Market Share and Satisfy Current Customers"
  • "Listening to the Voice of the Market How to Increase Market Share and Satisfy Current Customers"@en

workExample