"Wettbewerbsstrategie." . . "Nokia AB." . . "Finnland" . . . . "concurrence économique internationale stratégie de l'entreprise Nokia Corporation." . . "Telekommunikationsausrüster" . . "Erfolgsfaktor" . . "Multinationales Unternehmen" . . "BUSINESS & ECONOMICS Infrastructure." . . "Téléphonie cellulaire." . . "Nokia (Firme)" . . . . . "Electronic books"@en . . . "Lessons for attaining global competitiveness, one market at a time, from international business giant Nokia. Winning Across Global Markets examines how 145-year-old Nokia grew from a paper mill in Finland to a multinational telecommunications leader. Why are Nokia's lessons critical for other companies and industries? While multinationals based in large countries benefit from inherent advantages--such as a home base that often accounts for 30 to 50 percent of their revenues--multinationals based in smaller countries such as Nokia, enjoy no such competitive edge. Nokia, in fact, generates less."@en . . . . . . . "Winning across global markets how Nokia creates strategic advantage in a fast-changing world"@en . "Winning across global markets how Nokia creates strategic advantage in a fast-changing world" . . . . . . . . "Winning Across Global Markets How Nokia Creates Strategic Advantage in a Fast-Changing World"@en . "Winning Across Global Markets How Nokia Creates Strategic Advantage in a Fast-Changing World" . . . . . "Lessons for attaining global competitiveness, one market at a time, from international business giant NokiaWinning Across Global Markets examines how 145-year-old Nokia grew from a paper mill in Finland to a multinational telecommunications leader. Why are Nokia's lessons critical for other companies and industries' While multinationals based in large countries benefit from inherent advantages--such as a home base that often accounts for 30 to 50 percent of their revenues--multinationals based in smaller countries such as Nokia, enjoy no such competitive edge. Nokia, in fact, generates less than 1% of its revenues in its home base. To such a company, global competitiveness is a matter of life and death. With unparalleled access to Nokia's leadership, Winning Across Global Markets reveals the remarkable story of Nokia's resilience and endurance. Shows how Nokia's flexibility and focus on its people and local markets drive its distinct global approach. Includes exclusive interviews with Nokia's senior executives and key partnersProvides a roadmap for developing, capturing, and sustaining global advantageThis book provides a roadmap for developing, capturing, and sustaining strategic global advantage in today's ever-changing world."@en . . . . . . . . . . . . . . . . "Winning across global markets : how Nokia creates strategic advantage in a fast-changing world" . . . . . . "Livres électroniques" . . . . . . . "Winning across global markets how nokia creates strategic advantage in a fast-changing world"@en . . . . . . "Internationales Management." . . "Télécommunications Gestion." . . "Wettbewerbsvorteil" . . "Management." . . "gestion d'entreprise Nokia Corporation." . . "BUSINESS & ECONOMICS Corporate & Business History." . . "Téléphonie cellulaire Appareils et matériel Industrie Finlande Gestion." . . "Electronic books." . . "Mobilkommunikation" . . "BUSINESS & ECONOMICS Leadership." . . "Cell phone equipment industry Finland Management." . . "Unternehmenskultur." . . "Cell phone systems." . . "Nokia (Firm)" . . "Telecommunication Management." . .