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http://worldcat.org/entity/work/id/796382325

Mixed media moral distinctions in advertising, public relations, and journalism

This work was written with three mass media industries in mind - the news media (journalism), advertising, and public relations. It is designed to point out the differences that exist among these three practices. It aims for specific guidelines that can be developed by which they can be analyzed.

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about

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description

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  • "This text introduces readers to the tools necessary for making moral and ethical decisions regarding the use of mass media. The focus is on the three mass media industries most pervasive in today's society: the news media (journalism), advertising, and p."
  • "This work was written with three mass media industries in mind - the news media (journalism), advertising, and public relations. It is designed to point out the differences that exist among these three practices. It aims for specific guidelines that can be developed by which they can be analyzed."@en

genre

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  • "Electronic books"
  • "Electronic books"@en
  • "Electronic resource"

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  • "Mixed media moral distinctions in advertising, public relations, and journalism"@en
  • "Mixed media moral distinctions in advertising, public relations, and journalism"
  • "Mixed media : moral distinctions in advertising, public relations, and journalism"
  • "Mixed media : moral distinctions in advertising, public relations, and journalism"@en
  • "Mixed Media Moral Distinctions in Advertising, Public Relations, and Journalism"@en
  • "Mixed Media Moral Distinctions in Advertising, Public Relations, and Journalism"
  • "Mixed media : moral distinctions in advertising, public relations and journalism"@en
  • "Mixed media : moral distinctions in advertising, public relations and journalism"

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