"Vertelkunst." . . "Narració de contes." . . "narrativer" . . "narratologi" . . "organisationsteori" . . "Comunicazione aziendale." . . "Comunicación organizacional." . . "Virksomhedens image." . . "Erzählen." . . "Denning, Stephen" . . "BUSINESS & ECONOMICS / Business Communication / Meetings & Presentations" . . "Wissensmanagement." . . . . . . . . . . . . . "The Springboard: How Storytelling Ignites Action in Knowledge-Era Organizations is the first book to teach storytelling as a powerful and formal discipline for organizational change and knowledge management. The book explains how organizations can use certain types of stories (\"springboard\" stories) to communicate new or envisioned strategies, structures, identities, goals, and values to employees, partners and even customers. <BR id=\"CRLF\"><BR id=\"CRLF\"><BR id=\"LF\"><BR id=\"CRLF\"> Readers will learn techniques by which they can help their organizations become more unified, responsive, and intelligent. Storytelling is a management technique championed by gurus including Peter Senge, Tom Peters and Larry Prusak. Now Stephen Denning, an innovator in the new discipline of organizational storytelling, teaches how to use stories to address challenges fundamental to success in today's information economy.<BR id=\"CRLF\"><BR id=\"CRLF\">" . . . "The Springboard : How Storytelling Ignites Action in Knowledge-Era Organizations" . . . . . "The first book to teach storytelling as a powerful and formal discipline for organizational change and knowledge management. The book explains how organizations can use certain types of stories (\"springboard\" stories) to communicate new or envisioned strategies, structures, identities, goals, and values to employees, partners and even customers. Readers will learn techniques by which they can help their organizations become more unified, responsive, and intelligent. Storytelling is a management technique championed by gurus including Peter Senge, Tom Peters and Larry Prusak. Now Stephen Denning, an innovator in the new discipline of organizational storytelling, teaches how to use stories to address challenges fundamental to success in today's information economy.--From publisher description." . . . . . . . . . . . . . . . . . . "The Springboard"@en . "The Springboard" . . . . . . . . . . . . . . . . . . . . "How storytelling ignites action in knowledge-era organizations"@en . "The springboard : how storytelling ignites action in knowledge-era organizations" . "The springboard : how storytelling ignites action in knowledge-era organizations"@en . . . . "The Springboard: How Storytelling Ignites Action in Knowledge-Era Organizations is the first book to teach storytelling as a powerful and formal discipline for organizational change and knowledge management. The book explains how organizations can use certain types of stories (\"springboard\" stories) to communicate new or envisioned strategies, structures, identities, goals, and values to employees, partners and even customers. Readers will learn techniques by which they can help their organizations become more unified, responsive, and intelligent. Storytelling is a management technique champi."@en . . . . "The Springboard : how storytelling ignites action in knowledge-era organizations" . . "The springboard how storytelling ignites action in knowledge-era organizations" . "The first book to teach storytelling as a powerful and formal discipline for organizational change and knowledge management. The book explains how organizations can use certain types of stories (\"springboard\" stories) to communicate new or envisioned strategies, structures, identities, goals, and values to employees, partners and even customers. Readers will learn techniques by which they can help their organizations become more unified, responsive, and intelligent. Storytelling is a management technique championed by gurus including Peter Senge, Tom Peters and Larry Prusak. Now Stephen Denning, an innovator in the new discipline of organizational storytelling, teaches how to use stories to address challenges fundamental to success in today's information economy. (From publisher description)." . . . "Electronic books" . "Electronic books"@en . . . "Narrazione nelle aziende." . . "Storytelling." . . "Storytelling" . "Corporate storytelling." . . "Communicatie." . . "Kommunikation." . . "Organisationswandel." . . "narrativitet" . . "Bedrijven." . . "Communication in organizations." . . "Comunicació en les organitzacions." . . "Art de conter." . . "Art de conter Electronic books." . . "Communication en gestion." . . "Communication dans les organisations." . . . . "Unternehmen." . . "Virksomhedens kommunikation." . .