Capabilities for strategic advantage : leading through technological innovation
In a competitive environment rivals will quickly respond to changes and improvements. This new contribution demonstrates that companies need to have a methodology for developing strategy with regard to future technology.
"In a competitive environment rivals will quickly respond to changes and improvements. This new contribution demonstrates that companies need to have a methodology for developing strategy with regard to future technology."@en
"In a competitive environment rivals will quickly respond to changes and improvements. This new contribution demonstrates that companies need to have a methodology for developing strategy with regard to future technology. New technology needs to be integrated into a strategic process and companies who are able to establish the capabilities to achieve this will secure robust competitive advantage. This powerful new approach will be demonstrated with examples and cases."
""This book provides an authoritative, but practical, guide for executives faced with complex decisions about investment in technologies for innovation. It provides a set of key questions which, if properly addressed, will ensure that the organization is on top of decision making in this important area. The book not only deals with strategic aspects relating to essential capabilities for innovation and their development, it also guides the reader through the maze of issues in moving from idea to successful product or service, taking findings from the most telling research currently available. It presents a well tried and highly successful methodology for establishing needs for capabilities in organizations, and gives practical examples of its application to a range of organizational issues."--Jacket."
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