James Dyson is the inventor and designer of the "Dual Cyclone", the revolutionary vacuum cleaner that is today generating annual sales of £100 million in the UK and £300 million worldwide. In an industry where the term "latest technology" usually implies nothing more than re-styling, new color or perhaps a retractable cord, James Dyson's creation has taken the market by storm. This is the extraordinary story of a man whose unorthodox methods, unswerving optimism and self-belief brought him spectacular success, completely bucking the trend of failed inventors and designers. It is a story of personal and business triumph, and will be an inspiration for designers, inventors, entrepreneurs or anyone who wants to know what it takes to succeed against the odds. - Jacket flap.
"James Dyson is the inventor and designer of the "Dual Cyclone", the revolutionary vacuum cleaner that is today generating annual sales of £100 million in the UK and £300 million worldwide. In an industry where the term "latest technology" usually implies nothing more than re-styling, new color or perhaps a retractable cord, James Dyson's creation has taken the market by storm. This is the extraordinary story of a man whose unorthodox methods, unswerving optimism and self-belief brought him spectacular success, completely bucking the trend of failed inventors and designers. It is a story of personal and business triumph, and will be an inspiration for designers, inventors, entrepreneurs or anyone who wants to know what it takes to succeed against the odds. - Jacket flap."@en
"This book is about how a British inventor, against all odds, took on the multinationals and revolutionised housekeeping by inventing the bagless vacuum cleaner - and became a multi millionaire at the same time."
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