"Public relations" . . "Public relations." . "Stakeholder" . . "Stakeholder." . "Stakeholder theory" . . "relations publiques [étude de cas]" . . "Public relations Case studies." . . "Cases" . . "Stakeholder management" . . "Relations publiques Cas, Études de." . . "Relations publiques - Cas, Études de." . "Partie prenante." . . "Ekstern kommunikation" . . "Unternehmen." . . "BUSINESS & ECONOMICS / Advertising & Promotion" . . "Belangengroepen." . . "Strategisch management." . . "BUSINESS & ECONOMICS Public Relations." . . "Kathy Brittain McKee." . . . . "Electronic resource"@en . . . . . . . "Applied Public Relations provides readers with the opportunity to observe and analyze how contemporary businesses and organizations interact with key groups and influences. Through the presentation of cases covering a wide variety of industries, locations, and settings, authors Kathy Brittain McKee and Larry F. Lamb examine how real organizations develop and maintain their relationships, offering valuable insights into contemporary business and organizational management practices."@en . "Étude de cas (Descripteur de forme)" . . "Casestudies (vorm)" . . . . . . . . . . "Applied public relations" . . . . . "Fallstudiensammlung" . . . . . . . . . . "Applied Public Relations Cases in Stakeholder Management"@en . "Presents readers with the opportunity to observe and analyze how contemporary businesses and organizations interact with key groups and influences. This title examines how real organizations develop and maintain their relationships, offering insights into contemporary business and organizational management practices."@en . . . . . . "Applied Public Relations provides readers with the opportunity to observe and analyze how contemporary businesses and organizations interact with key groups and influences. Through the presentation of cases covering a wide variety of industries, locations. and settings, authors Kathy Brittain McKee and Larry F. Lamb examine how real organizations develop and maintain their relationships, offering valuable insights into contemporary business and organizational management practices."@en . . . . . "Case studies" . "Case studies"@en . . . . . . . . . . "Applied Public Relations Cases in Stakeholder Management Second Edition"@en . "Electronic books"@en . . . "Applied public relations : cases in stakeholder management"@en . "Applied public relations cases in stakeholder management" . "Applied public relations cases in stakeholder management"@en . "Applied public relations : cases in stakeholder management" . . . . . . . "Offers readers the opportunity to observe and analyze the manner in which contemporary businesses and organizations interact with key groups and influences."@en . . . "Relations publiques." . . . . "Virksomhedens kommunikation" . . "Strategisches Management" . . "Öffentlichkeitsarbeit." . . "Öffentlichkeitsarbeit" .