True to yourself leading a values-based business

"Providing potent, practical advice for leaders looking to make their small business profitable and sustainable, Albion shows how by embodying competence, commitment, and compassion any small businessperson can lead more effectively by revealing tried-and-true methods for keeping a values-based business on track."
"Leading a small business when you measure success more broadly than with a single financial bottom line is no easy task. True to Yourself is a practical guide to doing just that. It provides tools you can use to combine profit with purpose, margin with mission, value with values. Drawing on insightful interviews with seventy-five forward-thinking leaders and his own extensive experiences as an entrepreneurial leader, Mark Albion details five critical leadership practices: Turn your values into value; Walk toward the talk; Communicate with care; Facilitate personal growth; Collaborate for greater impact. - Publisher."
"Argues that small-business leaders concerned with more than the bottom-line are not only more fulfilled, but also more successful with more sustainable lives. This book addresses this paradox with practical examples of how small-business leaders who have found ways to combine profit with purpose, margin with mission, value with values."@en