WorldCat Linked Data Explorer

http://worldcat.org/entity/work/id/801240565

Buyways billboards, automobiles, and the American landscape

In Buyways, Catherine Gudis focuses on the development of the outdoor advertising industry in 20th century America, and its role in the commodification of the landscape.

Open All Close All

http://schema.org/about

http://schema.org/description

  • "In Buyways , Catherine Gudis focuses on the development of the outdoor advertising industry in twentieth century America, and its role in the commodification of the landscape. She investigates how the industry was instrumental in the growth of mobile consumption, arguing that outdoor advertisers provided the structure for what she terms 'the architecture of speed.' Throughout, she interweaves analyses of gender and consumption, the corporatization of American culture, the increasing rationalization of marketing/advertising, and the growth of suburbs and strips. Ultimately, she aims to explain how a certain method of visual consumption, combined with a particular type of mobility, came to govern much of Americans' lives as consumers. Rather than being place-based, the geography of consumption has become increasingly placeless. Concurrently, as our own potential for rapid mobility has expanded, the natural space of America has become increasingly commodified-an argument that can be extended to the ultimate placeless space-the Internet."
  • "In Buyways, Catherine Gudis focuses on the development of the outdoor advertising industry in 20th century America, and its role in the commodification of the landscape."@en
  • "Gudis investigates the cultural implications of the billboards and other outdoor advertising on the built and natural environments, and people's experience of these basic facts of daily life. Pivoting on the themes of production, distribution, and consumption, she describes producing a landscape of signs, decentralization and the birth of the strip, and the business of highway beautification. The historical record, she notes, is heavily weighted toward big outdoor advertising companies and their most strident opponents, and it is difficult to know the range of what ordinary people thought of the ads or how their viewing affected their actions."

http://schema.org/genre

  • "Ressources Internet"
  • "History"
  • "History"@en
  • "Electronic books"@en
  • "Electronic books"

http://schema.org/name

  • "Buyways billboards, automobiles, and the American landscape"
  • "Buyways billboards, automobiles, and the American landscape"@en
  • "Buyways Billboards, Automobiles, and the American Landscape"
  • "Buyways Billboards, Automobiles, and the American Landscape"@en
  • "Buyways : billboards, automobiles, and the American landscape"