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Packaging Design

Now in full-color throughout, the second edition of Packaging Design offers fully up-to-date coverage of the entire packaging design process, including the business of packaging design, design principles, the creative process, and pre-production and production issues. New chapters cover topics related to branding, business strategies, social responsibility, and sustainability. All new case studies and examples illustrate every phase of the process, making this the single most important guide for designers on how to create successful packaging designs that serve as the marketing vehicle for consumer products.

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http://schema.org/alternateName

  • "從槪念到銷售造就成功品牌"
  • "Packaging design"
  • "Cong gai nian dao xiao shou zao jiu cheng gong pin pai"
  • "從概念到銷售造就成功品牌"
  • "Packagingdesign"

http://schema.org/description

  • ""Now in full-color throughout, the second edition of Packaging Design offers fully up-to-date coverage of the entire packaging design process, including the business of packaging design, design principles, the creative process, and pre-production and production issues. New chapters cover topics related to branding, business strategies, social responsibility, and sustainability. All new case studies and examples illustrate every phase of the process, making this the single most important guide for designers on how to create successful packaging designs that serve as the marketing vehicle for consumer products"--Provided by publisher."
  • "Now in full-color throughout, the second edition of Packaging Design offers fully up-to-date coverage of the entire packaging design process, including the business of packaging design, design principles, the creative process, and pre-production and production issues. New chapters cover topics related to branding, business strategies, social responsibility, and sustainability. All new case studies and examples illustrate every phase of the process, making this the single most important guide for designers on how to create successful packaging designs that serve as the marketing vehicle for consumer products."@en
  • "How to create packaging designs for consumer brands that effectively communicate in the retail environmentPackaging Design: Successful Product Branding from Concept to Shelf is the most comprehensive resource of practical and professional information for creating packaging designs that serve as the marketing vehicles for consumer products. Packed with real-world advice, step-by-step descriptions of the creative process, and all-important insights into the stakeholders, the design process, and the production process, this book illuminates the business of packaging design like no other.Whether y"@en

http://schema.org/genre

  • "Livres électroniques"
  • "Electronic books"
  • "Electronic books"@en

http://schema.org/name

  • "Packaging design : successful product branding from concept to shelf"
  • "Packaging design"
  • "Packaging Design"@en
  • "包裝設計 = Packaging design : 從概念到銷售造就成功品牌 : successful product branding from concept to shelf"
  • "包裝設計 : 從槪念到銷售造就成功品牌"
  • "Packaging Design Successful Product Branding from Concept to Shelf"
  • "Packaging Design Successful Product Branding from Concept to Shelf"@en
  • "Packaging Design Successful Product Branding From Concept to Shelf"
  • "Bao zhuang she ji : cong gai nian dao xiao shou zao jiu cheng gong pin pai = Packaging design : successful product branding from concept to shelf"
  • "包裝設計 : 從槪念到銷售造就成功品牌 = Packaging design : successful product branding from concept to shelf"
  • "Bao zhuang she ji : Cong gai nian dao xiao shou zao jiu cheng gong pin pai"
  • "Packaging design successful product branding from concept to shelf"@en
  • "Packaging design successful product branding from concept to shelf"
  • "Desain kemasan : perencanaan merek produk yang berhasil mulai dari konsep sampai penjualan"
  • "Bao zhuang she ji = Packaging design : cong gai nian dao xiao shou zao jiu cheng gong pin pai : successful product branding from concept to shelf"