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http://worldcat.org/entity/work/id/802711480

Winning market leadership : strategic marketing planning for technology-driven business

Strategic market planning in technology-intensive businesses is more complex and is less manageable than in most other organizations. The technology-driven business environment is intensely competitive, complex, and dynamic, and planning needs to be done quickly and often. Winning Market Leadership offers a refreshing new approach to strategic market planning in these very demanding technology-intensive markets. It provides a systematic and highly integrated process for evaluating market opportunities and for developing strategies to lead in chosen markets. Its proven, highly practical approac.

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  • "技术密集型企业的战略性市场策划"
  • "Winning Market Leadership"
  • "Ji shu mi ji xing qi ye de zhan lüe xing shi chang ce hua"
  • "Ji shu mi ji xing qi ye de zhan lue xing shi chang ce hua"

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  • "Ben shu gai gua le zhi ding ying de shi chang ling xian zhan lue guo cheng de shi da bu zhou, te xuan de an li jun lai yuan yu gao ke ji gong si, ru ying te mi, kang bai, hui pu, ge lan su wei kang he tong yong dian qi gong si deng."
  • "Strategic market planning in technology-intensive businesses is more complex and is less manageable than in most other organizations. The technology-driven business environment is intensely competitive, complex, and dynamic, and planning needs to be done quickly and often. Winning Market Leadership offers a refreshing new approach to strategic market planning in these very demanding technology-intensive markets. It provides a systematic and highly integrated process for evaluating market opportunities and for developing strategies to lead in chosen markets. Its proven, highly practical approac."@en
  • "Strategic market planning in technology-intensive businesses is more complex and is less manageable than in most other organizations. The technology-driven business environment is intensely competitive, complex, and dynamic, and planning needs to be done quickly and often.Winning Market Leadership offers a refreshing new approach to strategic market planning in these very demanding technology-intensive markets. It provides a systematic and highly integrated process for evaluating market opportunities and for developing strategies to lead in chosen markets. Its proven, highly practical approach."

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  • "Electronic books"
  • "Electronic books"@en

name

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  • "市场领先 : 技术密集型企业的战略性市场策划"
  • "Winning market leadership : strategic marketing planning for technology-driven business"
  • "Winning market leadership : strategic marketing planning for technology-driven business"@en
  • "Shi chang ling xian : ji shu mi ji xing qi ye de zhan lüe xing shi chang ce hua"
  • "Winning market leadership : strategic market planning for technology-driven business"@en
  • "Winning market leadership : strategic market planning for technology-driven business"
  • "Shi chang ling xian"
  • "Winning market leadership : strategic market planning for technology-driven businesses"@en
  • "Winning market leadership : strategic market planning for technology-driven businesses"
  • "Winning market leadership : Strategic market planning for technology-driven businesses"
  • "Winning Market Leadership Strategic Market Planning for Technology-Driven Businesses"
  • "Winning market leadership strategic market planning for technology-driven business"@en
  • "市场领先"
  • "Winning market leadership strategic marketing planning for technology-driven business"@en
  • "Winning market leadership : strategic marketing planning for technology-driven businesses"
  • "Winning market leadership : strategic marketing planning for technology-driven businesses"@en

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