"Livres et lecture Aspect social États-Unis 20e siècle." . . "HISTORY." . . "États-Unis" . . . . "Culture populaire États-Unis 20e siècle." . . "Vermarktung." . . "Great books of the Western world." . . "Great books of the Western world" . "Beam, Alex" . . "A great idea at the time the rise, fall, and curious afterlife of the Great Books"@en . "A great idea at the time the rise, fall, and curious afterlife of the Great Books" . "A great idea at the time : the rise, fall, and curious afterlife of the Great Books" . . . "Electronic resource" . . . . . "Electronic books"@en . . "Criticism, interpretation, etc" . "Criticism, interpretation, etc"@en . . . "Livres électroniques" . . . . . . "Today the classics of the western canon, written by the proverbial \"dead white men,\" are cannon fodder in the culture wars. But in the 1950s and 1960s, they were a pop culture phenomenon. The Great Books of Western Civilization, fifty-four volumes chosen." . . . . . "A Great Idea at the Time the Rise, Fall, and Curious Afterlife of the Great Books"@en . . "History"@en . "History" . . . . . . . . . . . . . "A Great Idea at the Time The Rise, Fall, and Curious Afterlife of the Great Books" . "Today the classics of the western canon, written by the proverbial \"dead white men,\" are cannon fodder in the culture wars. But in the 1950s and 1960s, they were a pop culture phenomenon. The Great Books of Western Civilization, fifty-four volumes chosen by intellectuals at the University of Chicago, began as an educational movement, and evolved into a successful marketing idea. Why did a million American households buy books by Hippocrates and Nicomachus from door-to-door salesmen? And how and why did the great books fall out of fashion? In A Great Idea at the Time Alex Beam explores the Grea."@en . "Explores the Great Books mania, in an entertaining and strangely poignant portrait of American popular culture on the threshold of the television age."@en . "Explores the Great Books mania, in an entertaining and strangely poignant portrait of American popular culture on the threshold of the television age." . . . . . . "Canons littéraires." . . "USA." . . "Electronic books." . . "Kanon." . . "United States" . . "Geschichte 1950-2000." . . "Literatur." . .