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Virtual worlds and e-commerce technologies and applications for building customer relationships

"This book presents various opinions, judgments, and ideas on how the use of digitally created worlds is changing the face of e-commerce and extending the use of Internet technologies to create a more immersive experience for customers"--Provided by publisher.

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description

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  • ""This book presents various opinions, judgments, and ideas on how the use of digitally created worlds is changing the face of e-commerce and extending the use of Internet technologies to create a more immersive experience for customers"--Provided by publisher."@en
  • "Virtual Worlds and E-Commerce: Technologies and Applications for Building Customer Relationships presents various opinions, judgments, and ideas on how the use of digitally created worlds is changing the face of e-commerce and extending the use of internet technologies to create a more immersive experience for customers. Containing current research on various aspects of the use of virtual worlds, this book includes a discussion of the elements of virtual worlds; the evolution of e-commerce to virtual commerce (v-commerce); the convergence of online games and virtual worlds; current examples of virtual worlds in use by various businesses, the military, and educational institutions; the economics of virtual worlds: discussions on legal, security and technological issues facing virtual worlds; a review of some human factor issues in virtual worlds; and the future of virtual worlds and e-commerce."@en
  • ""This book presents various opinions, judgments, and ideas on how the use of digitally created worlds is changing the face of e-commerce and extending the use of Internet technologies to create a more immersive experience for customers"--Provided by publisher"
  • ""This book presents various opinions, judgments, and ideas on how the use of digitally created worlds is changing the face of e-commerce and extending the use of Internet technologies to create a more immersive experience for customers"--Provided by publisher."

editor

genre

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  • "Electronic books"
  • "Electronic books"@en
  • "Electronic resource"

name

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  • "Virtual worlds and e-commerce : technologies and applications for building customer relationships"
  • "Virtual Worlds and E-Commerce Technologies and Applications for Building Customer Relationships"
  • "Virtual worlds and e-commerce technologies and applications for building customer relationships"
  • "Virtual worlds and e-commerce technologies and applications for building customer relationships"@en
  • "Virtual Worlds and E-Commerce: Technologies and Applications for Building Customer Relationships"

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