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http://worldcat.org/entity/work/id/836143828

The Coke Machine : the dirty truth behind the world's favorite soft drink

Ever since its "I'd Like to Teach the World to Sing" commercials from the 1970s, Coca-Cola has billed itself as the world's beverage, uniting all colors and cultures in a mutual love of its caramel-sweet sugar water. The formula has worked incredibly well, making it one of the most profitable companies on the planet and Coca-Cola the world's second-most-recognized word after hello. However, as the company expands its reach into both domestic and foreign markets, an increasing number of the world's citizens are finding the taste of Coke more bitter than sweet. Journalist Michael Blanding's The Coke Machine probes shocking accusations about the company's global impact, including: -Coca-Cola's history of winning at any cost, even if it meant that its franchisees were making deals with the Nazis and Guatemalan paramilitary squads -How Coke has harmed children's health and contributed to an obesity epidemic through exclusive soda contracts in schools -The horrific environmental impact of Coke bottling plants in India and Mexico, where water supplies have been decimated while toxic pollution has escalated -That Coke bottlers stand accused of conspiring with paramilitaries to threaten, kidnap, and murder union leaders in their bottling plants in Colombia A disturbing portrait drawn from an award-winning journalist's daring, in-depth research, The Coke Machine is the first comprehensive probe of the company and its secret formula for greed.

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  • "Ever since its "I'd Like to Teach the World to Sing" commercials from the 1970s, Coca-Cola has billed itself as the world's beverage, uniting all colors and cultures in a mutual love of its caramel-sweet sugar water. The formula has worked incredibly well, making it one of the most profitable companies on the planet and Coca-Cola the world's second-most-recognized word after hello. However, as the company expands its reach into both domestic and foreign markets, an increasing number of the world's citizens are finding the taste of Coke more bitter than sweet. Journalist Michael Blanding's The Coke Machine probes shocking accusations about the company's global impact, including: -Coca-Cola's history of winning at any cost, even if it meant that its franchisees were making deals with the Nazis and Guatemalan paramilitary squads -How Coke has harmed children's health and contributed to an obesity epidemic through exclusive soda contracts in schools -The horrific environmental impact of Coke bottling plants in India and Mexico, where water supplies have been decimated while toxic pollution has escalated -That Coke bottlers stand accused of conspiring with paramilitaries to threaten, kidnap, and murder union leaders in their bottling plants in Colombia A disturbing portrait drawn from an award-winning journalist's daring, in-depth research, The Coke Machine is the first comprehensive probe of the company and its secret formula for greed."@en
  • "The Coke Machine takes listeners deep inside the Coca-Cola Company and its international franchisees to reveal how they became the number-one brand in the world and just how far they'll go to stay there."
  • "The Coke Machine reveals to listeners the deep inner workings of the Coca-Cola Company: its insidious economic, political, and environmental impact, and the ruthless nature it takes on when its position on top is threatened."
  • "The Coke Machine reveals to listeners the deep inner workings of the Coca-Cola Company: its insidious economic, political, and environmental impact, and the ruthless nature it takes on when its position on top is threatened."@en
  • "The Coke Machine takes listeners deep inside the Coca-Cola Company and its international franchisees to reveal how they became the number-one brand in the world and just how far they'll go to stay there. Ever since its "I'd Like to Teach the World to Sing" commercials from the 1970s, Coca-Cola has billed itself as the world's beverage, uniting all colors and cultures in a mutual love of its caramel-sweet sugar water ..."@en
  • "Blanding reveals a series of shocking accusations about Coca-Cola's dealings with the Nazis and Guatemalan thugs, devastating children's health, polluting the environment, and threatening to kidnap and murder union leaders."
  • "An exposé on the rise of Coca-Cola to become one of the world's most profitable and recognized brands shares unsettling reports on franchise deals in adversarial nations, the role of company products in obesity rates, and the environmental impact of its bottling practices."@en

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  • "History"@en
  • "History"
  • "Downloadable audio books"@en
  • "Audiobooks"@en
  • "Audiobooks"

http://schema.org/name

  • "The Coke Machine : the dirty truth behind the world's favorite soft drink"@en
  • "The Coke machine the dirty truth behind the world's favorite soft drink"
  • "The Coke machine the dirty truth behind the world's favorite soft drink"@en
  • "The coke machine"
  • "The Coke Machine [the dirty truth behind the world's favorite soft drink]"
  • "The Coke machine"@en
  • "The coke machine the dirty truth behind the world's favorite soft drink"
  • "The Coke machine : the dirty truth behind the world's favorite soft drink"@en
  • "The Coke machine [the dirty truth behind the world's favorite soft drink]"@en