From kitchen to consumer the entrepreneur's guide to commercial food production
This book contains all the factual, technical, and resource information anyone would need to successfully market and establish a food manufacturing business. It covers such topics as choosing a food product, developing that product, legal and economic aspects of the food marketing business, successful marketing, advertising, packaging, and food safety. It is a must for the would-be entrepreneur!
"Choosing the right product. Developing your product. Organizing your business. Rasing capital. Manufacturing strategies. Protecting yourself and the consumer. marketing your product. looking to the future. Exporting your product."
"This book contains all the factual, technical, and resource information anyone would need to successfully market and establish a food manufacturing business. It covers such topics as choosing a food product, developing that product, legal and economic aspects of the food marketing business, successful marketing, advertising, packaging, and food safety. It is a must for the would-be entrepreneur!"@en
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