"Providing a complete A-Z of the principles and practices of planning, managing and staging events, this book: introduces the concepts of event planning and management; presents the study of events management within an academic environment; and contains learning objectives and review questions to consolidate learning."
"Events Management is the must-have introductory text providing a complete A-Z of the principles and practices of planning, managing and staging events. The book:introduces the concepts of event planning and managementpresents the study of events management within an academic environmentdiscusses the key components for staging an event, covering the whole process from creation to evaluationexamines the events industry within its broader business context, covering impacts and event tourismprovides an effective guide for producers of."@en
"Exploring the concepts involved in planning events, this study is designed to develop an understanding of the key issues which include: management, logistics, staging, marketing, promotion and post-event evaluation."@en
"Exploring the concepts involved in planning events, this study is designed to develop an understanding of the key issues which include: management, logistics, staging, marketing, promotion and post-event evaluation."
"Provides A-Z of the principles and practices associated with planning, managing and staging special events."@en