Communication for development and social change

"This volume is first and foremost about people and the processes needed to facilitate. sharing of knowledge in order to effect positive developmental change. It is contextual. and based on dialogue necessary to promote stakeholder's participation, which. is essential for the understanding of their perceptions, perspectives, values,. attitudes and practices, so that these can be incorporated into the design and. implementation of development initiatives. This volume follows the two-way horizontal model and increasingly makes use. of many-to-many forms of communications to facilitate the underst."
"Jan Servaes underlines that development communication is, first and foremost, about people and the process needed to facilitate their sharing of knowledge and perceptions in order to effect positive developmental change."
"This volume is first and foremost about people and the processes needed to facilitate. sharing of knowledge in order to effect positive developmental change. It is contextual. and based on dialogue necessary to promote stakeholder?s participation, which. is essential for the understanding of their perceptions, perspectives, values, . attitudes and practices, so that these can be incorporated into the design and. implementation of development initiatives. This volume follows the two-way horizontal model and increasingly makes use. of many-to-many forms of communications to facilitate the underst."@en