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http://worldcat.org/entity/work/id/895889680

The handbook of strategic public relations and integrated marketing communications

The second edition of this resource includes 70 leading authors in the field of public relations and communications, 27 new chapters and 44 new authors addressing the major changes in the field. Each chapter has a QR code that links to the contributors' biography, chapter introduction, more images, mobil and full websites for the book.

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http://schema.org/about

http://schema.org/alternateName

  • "Strategic public relations and integrated marketing communications"
  • "Strategic public relations and integrated communications"

http://schema.org/description

  • "The second edition of this resource includes 70 leading authors in the field of public relations and communications, 27 new chapters and 44 new authors addressing the major changes in the field. Each chapter has a QR code that links to the contributors' biography, chapter introduction, more images, mobil and full websites for the book."@en
  • "The second edition of this resource includes 70 leading authors in the field of public relations and communications, 27 new chapters and 44 new authors addressing the major changes in the field. Each chapter has a QR code that links to the contributors' biography, chapter introduction, more images, mobil and full websites for the book."

http://schema.org/genre

  • "Handbooks, manuals, etc"
  • "Handboeken (vorm)"
  • "Electronic books"@en
  • "Electronic books"

http://schema.org/name

  • "The handbook of strategic public relations and integrated marketing communications"
  • "The handbook of strategic public relations and integrated marketing communications"@en
  • "The Handbook of strategic public relations & integrated communications"
  • "The handbook of strategic public relations & integrated communications"@en
  • "The handbook of strategic public relations & integrated communications"
  • "The handbook of strategic public relations and integrated communications"
  • "The handbook of strategic public relations and integrated communications"@en
  • "The Handbook of strategic public relations and integrated marketing communications"
  • "Handbook of strategic public relations & integrated communications"