Milton S. Hershey : The Chocolate King

Milton Hershey's lifetime overlapped the careers of the robber barons, but unlike those ruthless industrialists, he envisioned a different way of doing business. His chocolate kingdom was built on the notion that his employees deserved respect and prosperity.

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"Chocolate king"@en
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"Milton S. Hershey, the chocolate king"@en
"Milton S. Hershey, the chocolate king"
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"This edition of Biography, the long running documentary series from A & E, explores the life of candy manufacturer and philanthropist, Milton Hershey. Since his father moved so frequently, Hershey attended seven schools in eight years, never progressing beyond grade four. He apprenticed to a Lancaster, Pa., confectioner and then opened his own candy store in Philadelphia. By 1886, he was back in Lancaster where he soon found success making caramels using fresh milk, but by 1900 had sold his caramel business to concentrate on chocolate. In 1903, he built a factory near his birthplace to manufacture five-cent chocolate bars. The business prospered that 'Hershey' became virtually synonymous with chocolate in the United States. Hershey later branched out to dominate the cocoa and syrup markets as well. In order to maintain the constantly expanding need for reliable workers, he began to build a complete town near the factory, including stores, schools, recreational facilities, and a large amusement park. This town became Hershey, Pennsylvania."
"Milton Hershey's lifetime overlapped the careers of the robber barons, but unlike those ruthless industrialists, he envisioned a different way of doing business. His chocolate kingdom was built on the notion that his employees deserved respect and prosperity."@en
"Milton Hershey's lifetime overlapped the careers of the robber barons, but unlike those ruthless industrialists, he envisioned a different way of doing business. His chocolate kingdom was built on the notion that his employees deserved respect and prosperity."