Toxic sludge is good for you : the public relations industry unspun
Exposing the invisible - but all-pervasive - public relations industry, Toxic Sludge Is Good for You helps viewers understand the tools PR professionals use to shape public opinion. Naomi Klein, acclaimed journalist and author of the best-selling book No Logo, examines the rise of international branding and the grassroots anti-corporate campaigns it has inspired. She asks viewers to consider the costs of globalization, including the disappearance of public space, consumer choice, and stable, meaningful work. This engaging film reveals how much of what the public sees as factual, unbiased news and information has its origins in corporate boardrooms. Featuring interviews with John Stauber, of PR Watch and cultural theorists Stuart Ewen and Mark Crispin Miller.
"Exposing the invisible - but all-pervasive - public relations industry, Toxic Sludge Is Good for You helps viewers understand the tools PR professionals use to shape public opinion. Naomi Klein, acclaimed journalist and author of the best-selling book No Logo, examines the rise of international branding and the grassroots anti-corporate campaigns it has inspired. She asks viewers to consider the costs of globalization, including the disappearance of public space, consumer choice, and stable, meaningful work. This engaging film reveals how much of what the public sees as factual, unbiased news and information has its origins in corporate boardrooms. Featuring interviews with John Stauber, of PR Watch and cultural theorists Stuart Ewen and Mark Crispin Miller."@en
"Tracks the development of the public relations (PR) industry from early efforts to win popular American support for World War I to the role of crisis management in controlling damage to corporate images. The video analyzes the tools public relations professionals use to shift our perceptions, including as an example the coordinated PR campaign to slip genetically engineered food past public scrutiny. Features commentary by PR Watch founder John Stauber, author of the book of the same name, as well as by cultural scholars Mark Crispin Miller and Stuart Ewen."@en
"Tracks the development of the PR industry from early efforts to win popular American support for World War I to the role of crisis management in controlling the damage to corporate image. The video analyzes the tools public relations professionals use to shift our perceptions including a look at the coordinated PR campaign to slip genetically engineered food past public scrutiny."
"Tracks the development of the PR industry from early efforts to win popular American support for World War I to the role of crisis management in controlling the damage to corporate image. The video analyzes the tools public relations professionals use to shift our perceptions including a look at the coordinated PR campaign to slip genetically engineered food past public scrutiny."@en
""While advertising is the visible component of the corporate system, perhaps even more important and pervasive is its invisible partner, the public relations industry. This video illuminates this hidden sphere of our culture and examines the way in which the management of "the public mind" has become central to how our democracy is controlled by political and economic elites. Toxic Sludge Is Good For You illustrates how much of what we think of as independent, unbiased news and information has its origins in the boardrooms of public relations companies. PR critics include PR Watch founder John Stauber and media scholars Mark Crispin Miller and Stuart Ewen. Toxic Sludge Is Good For You tracks the development of the PR industry from early efforts to win popular American support for World War I to the role of crisis management in controlling the damage to corporate image. The video analyzes the tools public relations professionals use to shift our perceptions including a look at the coordinated PR campaign to slip genetically engineered food past public scrutiny. Toxic Sludge Is Good For You urges viewers to question the experts and follow the money back to the public relations industry to challenge its hold on democracy."--Conteneur."
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Agences de relations publiques Pratiques déloyales États-Unis.
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Industrial publicity Corrupt practices United States.
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Public relations firms Corrupt practices United States.
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