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Visual language for designers principles for creating graphics that people understand

Within every picture is a hidden language that conveys a message, whether it is intended or not. This language is based on the ways people perceive and process visual information. By understanding visual language as the interface between a graphic and a viewer, designers and illustrators can learn to inform with accuracy and power. In a time of unprecedented competition for audience attention, and with an increasing demand for complex and compelling graphics, Visual Language for Designers explains how to achieve quick and effective communications. It presents ways to design for the strengths of our innate mental capacities and to compensate for our cognitive limitations. Includes how to: organize graphics for quick perception; direct the eyes to essential information; use visual shorthand for efficient communication; make abstract ideas concrete; best express visual complexity; charge a graphic with energy and emotion.

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  • "Principles for creating graphics that people understand"

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  • "Within every picture is a hidden language that conveys a message, whether it is intended or not. This language is based on the ways people perceive and process visual information. By understanding visual language as the interface between a graphic and a viewer, designers and illustrators can learn to inform with accuracy and power. In a time of unprecedented competition for audience attention, and with an increasing demand for complex and compelling graphics, Visual Language for Designers explains how to achieve quick and effective communications. It presents ways to design for the strengths of our innate mental capacities and to compensate for our cognitive limitations. Includes how to: organize graphics for quick perception; direct the eyes to essential information; use visual shorthand for efficient communication; make abstract ideas concrete; best express visual complexity; charge a graphic with energy and emotion."@en
  • "Within every picture is a hidden language that conveys a message, whether it is intended or not. This language is based on the ways people perceive and process visual information. By understanding visual language as the interface between a graphic and a viewer, designers and illustrators can learn to inform with accuracy and power. In a time of unprecedented competition for audience attention and with an increasing demand for complex graphics, Visual Language for Designers explains how to achieve quick and effective communications. It presents ways to design for the strengths of our innate mental capacities and to compensate for our cognitive limitations. Includes: how to organize graphics for quick perception; how to direct the eyes to essential information; how to use visual shorthand for efficient communication; how to make abstract ideas concrete; how to best express visual complexity; how to charge a graphic with energy and emotion."

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  • "Livres électroniques"
  • "Electronic books"@en
  • "Electronic books"
  • "Beispielsammlung"

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  • "Visual Language for Designers : Principles for Creating Graphics that People Understand"
  • "Visual language for designers principles for creating graphics that people understand"@en
  • "Visual language for designers principles for creating graphics that people understand"
  • "Visual language for designers"
  • "Visual language for designers : principles for creating graphics that people understand"@en
  • "Visual language for designers : principles for creating graphics that people understand"

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