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http://worldcat.org/entity/work/id/289884345

Content strategy for the web

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type

about

http://schema.org/about

alternateName

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  • "Content strategy"
  • "Content strategy for the Web"

author

contributor

creator

description

http://schema.org/description

  • "If your website content is out of date, off-brand, and out of control, you're missing a huge opportunity to engage, convert, and retain customers online. Redesigning your home page won't help. Investing in a new content management system won't fix it, either. So, where do you start? Without meaningful content, your website isn't worth much to your key audiences. But creating (and caring for) "meaningful" content is far more complicated than we're often willing to acknowledge. Content Strategy for the Web explains how to create and deliver useful, usable content for your online audiences, when and where they need it most. It also shares content best practices so you can get your next website redesign right, on time and on budget."
  • "Describes the value of content strategy, discusses how to audit and analyze content, and looks at ways to maintain content over time."

genre

http://schema.org/genre

  • "Livres électroniques"
  • "Electronic books"
  • "Electronic books"@en

name

http://schema.org/name

  • "Web Nei rong ce lue zhi nan"
  • "Content strategy for the web Includes index"
  • "Content strategy : for the web"
  • "Web nei rong ce lue zhi nan = Content strategy for the Web"
  • "Content strategy for the Web"
  • "Content strategy for the web"@en
  • "Content strategy for the web"
  • "Web内容策略指南"
  • "Content Strategy for the Web"@en
  • "Web内容策略指南 = Content strategy for the Web"

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