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Free the future of a radical price

Author Chris Anderson makes the compelling case that in many instances, businesses can profit more from giving things away than they can by charging for them. Traditional economics operates under fundamental assumptions of scarcity--there's only so much oil, iron, and gold in the world. But the online economy is built upon three cornerstones: processing power, hard drive storage, and bandwidth--and the costs of all these elements are trending toward zero at an incredible rate. Never in the course of human history have the primary inputs to an industrial economy fallen in price so fast and for so long. This is the engine behind the new Free, the one that goes beyond a marketing gimmick or a cross-subsidy. Anderson explores this radical idea for the new economy, and demonstrates how this revolutionary price can be harnessed for the benefit of both consumers and business alike.--From publisher description.

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  • "Author Chris Anderson makes the compelling case that in many instances, businesses can profit more from giving things away than they can by charging for them. Traditional economics operates under fundamental assumptions of scarcity--there's only so much oil, iron, and gold in the world. But the online economy is built upon three cornerstones: processing power, hard drive storage, and bandwidth--and the costs of all these elements are trending toward zero at an incredible rate. Never in the course of human history have the primary inputs to an industrial economy fallen in price so fast and for so long. This is the engine behind the new Free, the one that goes beyond a marketing gimmick or a cross-subsidy. Anderson explores this radical idea for the new economy, and demonstrates how this revolutionary price can be harnessed for the benefit of both consumers and business alike.--From publisher description."
  • "Author Chris Anderson makes the compelling case that in many instances, businesses can profit more from giving things away than they can by charging for them. Traditional economics operates under fundamental assumptions of scarcity--there's only so much oil, iron, and gold in the world. But the online economy is built upon three cornerstones: processing power, hard drive storage, and bandwidth--and the costs of all these elements are trending toward zero at an incredible rate. Never in the course of human history have the primary inputs to an industrial economy fallen in price so fast and for so long. This is the engine behind the new Free, the one that goes beyond a marketing gimmick or a cross-subsidy. Anderson explores this radical idea for the new economy, and demonstrates how this revolutionary price can be harnessed for the benefit of both consumers and business alike.--From publisher description."@en
  • "What happens when advances in technology allow many things to be produced for more or less nothing? And what happens when those things are then made available to the consumer for free? This book considers a different world where the old economic certainties are undermined by a flood of free goods - newspapers, DVDs, T shirts, and phones."@en
  • "What happens when advances in technology allow many things to be produced for more or less nothing? And what happens when those things are then made available to the consumer for free?. And what happens when those things are then made available to the consumer for free? In his groundbreaking new book, The Long Tail author Chris Anderson considers a brave new world where the old economic certainties are being undermined by a growing flood of free goods - newspapers, DVDs, T shirts, phones, even holiday flights. He explains why this has become possible - why new technologies, particularly the Internet, have caused production and distribution costs in many sectors to plummet to an extent unthinkable even a decade ago. He shows how the flexibility provided by the online world allows producers to trade ever more creatively, offering items for free to make real or perceived gains elsewhere. He pinpoints the winners and the losers in the Free universe. And he demonstrates the ways in which, as an increasing number of things become available for free, our decisions to make use of them will be determined by two resources far more valuable than money: the popular reputation of what is on offer and the time we have available for it. In the future, he argues, when we talk of the 'money economy' we will talk of the 'reputation economy' and the 'time economy' in the same breath, and our world will never be the same again."

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  • "Livres électroniques"
  • "Electronic books"@en
  • "Kindle books"@en

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  • "Sāraphat withī rūai dūai "frī" = Free : the future of a radical price"@th
  • "Free: the future of a radical price"
  • "Free : hoe het nieuwe gratis de markt radicaal verandert"
  • "สารพัดวิธีรวยด้วย "ฟรี" = Free : the future of a radical price"
  • "Free : the future of a radical price"
  • "<&gt"@th
  • "สารพัดวิธีรวยด้วย "ฟรี""
  • "สารัพดิวีธรวย้ดวย "ฟีร" = Free : the future of a radical price"
  • "Gratis : el futuro de un precio radical"
  • "Gratis : el futuro de un precio radical"@es
  • "Free the future of a radical price"
  • "Free the future of a radical price"@en
  • "Free hoe het nieuwe gratis de markt radicaal verandert"
  • "Gratis el futuro de un precio radical"@es
  • "Miẽ̂n phí: tương lai của một mức giá cách mạng"
  • "Free the future of a radical price : [summary]"
  • "The future of a radical price"@en
  • "Free ! comment marche l'économie du gratuit"
  • "Free ! entrez dans l'économie du gratuit"

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