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http://worldcat.org/entity/work/id/899388042

Strategies for Generating E-Business Returns on Investment

Companies invest in e-business and its supporting technology for their e-business initiatives. E-business applications such as supply chain management and customer relationship management improve transaction efficiency and scope economies as well as promoting new product and service offerings and close customer relationships. This book presents a group of studies that yield significant new insights into the creation of e-business value.

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  • "Companies invest in e-business and its supporting technology for their e-business initiatives. E-business applications such as supply chain management and customer relationship management improve transaction efficiency and scope economies as well as promoting new product and service offerings and close customer relationships. This book presents a group of studies that yield significant new insights into the creation of e-business value."
  • "Companies invest in e-business and its supporting technology for their e-business initiatives. E-business applications such as supply chain management and customer relationship management improve transaction efficiency and scope economies as well as promoting new product and service offerings and close customer relationships. This book presents a group of studies that yield significant new insights into the creation of e-business value."@en
  • "E-business applications such as supply chain management & customer relations management improve transaction efficiency & scope, & function as effective marketing tools, but it is hard to capture such benfits as economic value or profits. This volume examines how the difficulty might be overcome."

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  • "Livres électroniques"
  • "Electronic books"
  • "Electronic books"@en
  • "Online-Publikation"
  • "Aufsatzsammlung"

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  • "Strategies for Generating E-Business Returns on Investment"
  • "Strategies for Generating E-Business Returns on Investment"@en
  • "Strategies for generating e-business returns on investment"
  • "Strategies for generating e-business returns on investment"@en

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