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Inside the BBC and CNN managing media organisations /

Inside the BBC and CNN provides a unique insight into two of the world's best-known media organisations, during a period of great change and new challenges. The BBC and CNN have very different histories, remits and identities, but both must now compete to provide news in a media environment being reshaped by increasing competition, globalisation, digitisation and convergence. In addition they face increasing pressures of criticism focussed on the struggle for ratings and the perceived "dumbing down" of programming.Drawing on intensive research carried out among senior managers in both organisa

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  • "Inside the BBC and CNN provides a unique insight into two of the world's best-known media organisations, during a period of great change and new challenges. The BBC and CNN have very different histories, remits and identities, but both must now compete to provide news in a media environment being reshaped by increasing competition, globalisation, digitisation and convergence. In addition they face increasing pressures of criticism focussed on the struggle for ratings and the perceived "dumbing down" of programming.Drawing on intensive research carried out among senior managers in both organisa"@en
  • "This volume provides an inside account of the BBC and CNN, two of the world's best-known media organisations, during a period of great change and new challenges. It explores the attitudes that shape management priorities and broadcasting policy."

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  • "Electronic books."@en

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  • "Inside the BBC and CNN managing media organisations /"@en
  • "Inside the BBC and CNN managing media organisations /"
  • "Inside the BBC and CNN : managing media organisations /"
  • "Inside the BBC and CNN : managing media organisations /"@en
  • "Inside BBC and CNN : managing media organisations /"
  • "Inside the BBC and CNN Managing Media Organisations."@en
  • "Inside the BBC and CNN : managing media organizations /"